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Zoners Approve New Crayola Artwork

Easton's Crayola Factory is on track to get a whole new look.

If you live in Easton long enough, you run into your share of visitors asking "Which way is Crayola?"

That could soon be a thing of the past.

On Monday night, the Easton Zoning Hearing Board approved a plan by Crayola to decorate its downtown building in such a way that no one will miss it.

Crayola wants to add new crayon sculptures to its plaza along Centre Square, and paint a large, yellow, crayon-themed mural along the back wall of its building facing Pine Street.

General manager Dan Aylward said it will draw people into the Crayola Experience as they leave the downtown parking garage.

Daniel Cohen, the attorney representing the company, said the move will allow Crayola to continue to thrive. He noted what it was like prior to their arrival.

"Before Crayola you could fire a cannon from one end of the circle to the other and not hit anyone," Cohen, who has an office in the square, told the board.

The move to spruce up the Crayola Experience's exterior comes at a time when the company is working on expanding and reviving its interior as well.

In the last year, the company has added new attractions to its kid-friendly center and signed a new lease with the city allowing it to move into the former McDonald's space on Northampton Street.

Jay Bell October 16, 2012 at 11:29 AM
Cool. I like the new design. www.firebrandcentral.com

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