Owned by the husband-and-wife team of Mike and Jamie Cabreza, the iMiJ Shop is one of the latest additions to Downtown Easton.
The artful objects and photo gallery offers an array of original items, many handmade and many by local craftspeople, including children’s clothing, small paintings, creative photo blocks, note cards, pottery and much more.
"We have a very different look to what we do. We’re more applied photography," said Mike Cabreza when asked if there was any fear of competition across the street. "There’s a lot going on in downtown Easton and we’re happy to be part of it."
While plans for the shop -- at 121-123 N. Third St. -- got underway just this September, the concept is not new to the Cabrezas. They had previously owned a small shop in the Village in New York. They also had a house in Easton that they were renovating on weekends. With a combination of factors including quadrupled taxes, a six-month old son and family in Easton, the day after 9/11 they decided to move here full time.
With both Jamie and Mike working since their move, the idea for another shop of their own in Easton was always in the backs of their minds. They felt the time was right now, and once decided they hurried to have a pop-up shop open before the holidays.
"Our house is getting full of our own stuff," Mike said speaking of their photography and art objects. “We had to move on.”
They will eventually have open studio days for fun, such as pet days featuring pet photography, and will be integrating small furniture that Mike makes.
There will also be an iMiJ Shop website for online shopping, but the Cabrezas hope that people will come into the store. Some of their work, such as the eye-catching and creative photo blocks, need to be seen and handled to be fully appreciated.
"People are more aware of where they are spending their money and therefore may be more willing to shop locally," Jamie said.
Mike added, "They're investing in things that are more precious rather than disposable."
The shop's grand opening today will include "goodies" from Carmel Corn Shop, coffee from the Cosmic Cup, and cupcakes made by a friend.
"We’re so excited to share," said Jamie Cabreza.
Sharing in the community is a large part of what their new shop is all about. Owners Jamie and Mike Cabreza are happy to be located right next door to the recently relocated and across from the up-and-coming new photography studio.