In August, the Travel Channel's new show Sand Masters will air an episode filmed in Centre Square.

You can watch it then, or see the project the show's sand sculptors created any time in the next few weeks outside the Crayola Factory.

At least that's what Crayola hopes will happen. The sculpture -- which is made of several dozen tons of sand, and took four days to complete -- will be roped off, and seems sturdy enough.

The Sand Masters crew used a mix of water and glue to keep their creation in place; even as a strong breeze blew through Easton before Friday's unveiling, not a grain on the sculpture moved.

That unveiling was staged, by the way. The crowd had been there watching the crew finish up for some time before they put up a large curtain, then filmed the audience acting surprised.